Monster Energy Returns as Presenting Rights Partner of the 2025 Boost Mobile AUSX Supercross Championship
Monster Energy is back in a landmark move, taking the helm as Presenting Partner of the 2025 Boost Mobile AUSX Championship presented by Monster Energy, while continuing its role as naming rights partner of the Monster Energy 3x Yamaha teams.
The return of one of the world’s most recognisable action sports brands marks a major milestone for the championship. Monster Energy’s last involvement was in the 2019 AUSX Open, and its 2025 comeback signals a new era of world-class racing, fan-first activations, and stadium-wide experiences. Across five rounds, the championship attracts over 300k+ fans in stadiums and reaches millions worldwide through broadcast and streaming.
“Monster Energy joining us as Presenting Partner is monumental,” said Mick Sinclair, Head of Commercial at AUSX Events. “It’s the first time they’ve taken on series presenting rights, expanding their partnership with AUSX. Their energy and presence will supercharge the championship and deepen our connection with fans.”
Fans can expect to see Australia’s top Supercross stars, including Jett and Hunter Lawrence, alongside international champions and Monster Energy Yamaha rider Cole Davies, battling across some of the biggest stadiums in the country
Across all five rounds of the championship, Monster Energy will bring its brand to life for fans with immersive activations, product giveaways, athlete meet-and-greets, live entertainment, and bold trackside branding, turning every round into a high-energy spectacle.
The announcement also unveils the new official logo lock-up for the 2025 Boost Mobile AUSX Championship presented by Monster Energy, symbolising the fusion of two iconic brands and their shared commitment to elevate AUSX Supercross to new heights.
“Supercross has always been part of Monster Energy’s DNA, and bringing our partnership back to the AUSX Championship in 2025 is incredibly exciting,” said Ben Bartlett, Marketing Director of Monster Energy Australia. “This series showcases the best riders, the biggest stadiums, and the most passionate fans in Australia. We’re proud to be back driving the energy and delivering next-level experiences across every event.”
The partnership reinforces the AUSX Championship’s evolution into a marquee Australian sports property, delivering elite Supercross racing fused with world-class entertainment for both die-hard fans and new audiences alike.
